Procter & Gamble Company "Protect, Grow and Restore" Marketing and Sales Practices Litigation
The case involves allegations that Procter & Gamble engaged in deceptive marketing practices by making false or misleading claims about the environmental sustainability and safety of its products, such as Charmin toilet paper and Puffs tissues. The scientific basis centers on consumer protection laws and false advertising regulations, with no specific scientific causation theory involved.
7
Pending actions
7
Total actions filed
Active
Status
08/07/2025
Established
Who qualifies
Plaintiffs must demonstrate exposure to or use of the involved products (Charmin, Puffs) and show that the alleged deceptive marketing practices impacted them. Specific timeframes, dosages, or exposure levels are not explicitly detailed in available court documents, but generally, claims are based on use within the statutory periods of 2-4 years prior to filing.
Products involved
- Charmin toilet paper
- Puffs tissues
Alleged injuries
- deceptive marketing-related consumer harm
Settlement landscape
No specific settlement estimates or recent verdicts are publicly available as of March 2026. The case remains in pre-trial or early trial stages, with ongoing negotiations and procedural filings.
Lead counsel
- Not explicitly identified in available court documents or news sources
This page is generated from the official JPML pending-MDL report and public court records, refreshed monthly. It is provided for attorney reference and is not legal advice.
